Economic Integration
Empowerment
Skills Building
About the project
Due to the effect of Covid-19 on families and the economic unstability that it has caused, a research study about the effect of Covid-19 on families’ income has been conducted to witness its impact.
The project was launched with the aim of empowering and improving the quality of life at unprivileged communities.
“Al Asmrat program” has been launched in collaboration with the University of Strathclyde Business School, Arab Academy and with the support of Dr. Sahar Attia from Cairo university. The program is based on the outcomes of a GCRF funded project to support a number of women living at “Al Asmrat Residential”.
The program consists of intensive vocational and entrepreneurship training sessions and was delivered to attendees over the course of 4 days.
Throughout the vocational training sessions, women were taught the steps of shoemaking in a practical and engaging session, where they had a hands on experience sewing their own pair of sneakers and getting guided by a professional trainer. As part of the program, beneficiaries has also attended the entrepreneurship program “Start your Business” explained by a certified master trainer to enhance their capabilities to kick-off their own business.
In addition, beneficiaries were further encouraged and supported through providing them with the required tools and raw materials to start their own small businesses from home to apply what they learnt and produce their own shoes and on the other hand the organization will take the first patch of production from produced shoes to encourage them to keep going.
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